In yet another triumph of marketing over substance, JetBlue has announced some cockamamie new program for pets which, as far as I can see, is designed get you to buy a dog carrier and a sweatshirt for your dog from JetBlue.
If you are a rich snob like New York gossip columnist Cindy Adams, who designed the dog carrier, JetBlue can't wait to have you and your little rat-dog on board. (Um... Cindy Adams? She's quite the hipster...)
JetBlue does not allow pets as checked baggage, which to JetBlue's credit, is a good thing since God forbid your springer spaniel is locked in the cargo hold for five hours, only to have the flight cancelled for three days.